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              Dairy giant FrieslandCampina sees profit drop by three quarters over past year

              Dairy giant FrieslandCampina sees profit drop by three quarters over past year

              Rutte’s suggestion that gasless Groningen could become home to nuclear power station ridiculed

              Rutte’s suggestion that gasless Groningen could become home to nuclear power station ridiculed

              Leeuwarden student helping to organise climate strike on Thursday

              Extinction Rebellion hold socially-distanced demontration on Grote Markt in Groningen

              VDL of Heerenveen, bus maker for over 100 years, to switch to building houses

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              And unto us a son is born: Baby Elephant born at Wildlands in Emmen

              And unto us a son is born: Baby Elephant born at Wildlands in Emmen

              Students start petition calling for RUG to sever ties with Confucius Institute

              Dutch Education Minister wants meeting with RUG about ‘Chinese influences’, because there are no other problems with tertiary education in the Netherlands, it seems

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                AquaZoo in Leeuwarden gains second polar bear

                AquaZoo in Leeuwarden gains second polar bear

                Internal tourists flocked to Province of Groningen during lockdown Summer

                Internal tourists flocked to Province of Groningen during lockdown Summer

                Rebellion against Coronavirus regulations on the cards as Horeca operators threaten to open terraces on Tuesday

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                Ticket sales for International Film Festival Assen begin

                ‘Ommetje’ app inspires people across the Netherlands to get their steps in

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                First skaters take to the ice on the Paterswoldsemeer, but management says that ice is too thin

                Paterswoldsemeer not safe for ice skating (yet)

                Zondag in Groningen’s Noorderplantsoen comes up with ingenious Valentine’s Day idea: coffee-cup dating!

                Zondag in Groningen’s Noorderplantsoen comes up with ingenious Valentine’s Day idea: coffee-cup dating!

                Northern cold snap: natural ice skating rinks now open across Groningen, Friesland and Drenthe

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                Shops can open for ‘click-and-collect’ services from today

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                  Groningen to relocate last remaining city beaver

                  Groningen to relocate last remaining city beaver

                  Harlingen to gain huge sculpture by renowned artist Frank Stella

                  Harlingen to gain huge sculpture by renowned artist Frank Stella

                  Dutch art detective says that apprehended drug lord owns Groninger Museum’s stolen Van Gogh

                  Groninger Museum’s stolen Van Gogh likely hangs on cocaine kingpins wall

                  Elfstedentocht committee: organising a race this year would be irresponsible

                  Elfstedentocht committee: organising a race this year would be irresponsible

                  Pekela Museum in Groningen returns lost Jewish torah decoration to the Netherlands

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                  Groningen-based photographer wins prestigious Zilveren Camera prize

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                  ‘Diever, Village of Shakespeare’ to celebrate Drents Shakespeare society’s 75th anniversary

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                  Fries Museum to loan series of renowned portraits from London’s National Portrait Gallery

                  Fries Museum to loan series of renowned portraits from London’s National Portrait Gallery

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                    A letter from the Editor – Internationals from 120 countries: Welcome to Groningen, Leeuwarden, Assen and Emmen!

                    ‘University of Groningen must do more for the mental health of students’

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                    From a WhatsApp group to a community: BLOG offers a ready-made social space for Black Ladies in Groningen

                    First students snap up alternate study spots in Oosterpoort

                    Dutch student grades rise during pandemic whilst mental health suffers

                    NHL_Stenden_studying

                    New students in Leeuwarden get ‘Coronaproof’ introduction week

                    Dutch King orders new 2-million euro yacht from Frisian boat builder

                    King visits Drenthe, ignored by window cleaner

                    The freshest of threads: send in your designs and become the next sustainable fashion sensation

                    The freshest of threads: send in your designs and become the next sustainable fashion sensation

                    “We were hoping to start making friends in the summer”

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                    Party at home like a King with Temple this weekend

                    Party at home like a King with Temple this weekend

                    Heads in copper clouds: a Portuguese wanderer in Friesland

                    Heads in copper clouds: a Portuguese wanderer in Friesland

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                      Groningen professor awarded with European prize for ‘exceptional achievements as an astronomer’

                      Groningen professor awarded with European prize for ‘exceptional achievements as an astronomer’

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                      Van Hall Laurenstein University acquires ‘Henryetta’, the world’s most sophisticated artificial insemination teaching tool

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                      Brexit partly responsible for ‘huge growth’ in RUG pre-registrations

                      Digital Native? International? Looking for a job? Meet Your Future in Digital might be just for you!

                      Digital Native? International? Looking for a job? Meet Your Future in Digital might be just for you!

                      Dutch TechZone aims to glue together Drenthe’s business community

                      Dutch TechZone aims to glue together Drenthe’s business community

                      Law students: Harmony Complex safety an issue

                      The RUG is one of the Netherlands’ best universities, so why do its teaching staff give such low-grade feedback?

                      Dutch trousers! Drents-born entrepreneur finds success in Canada with low-price equestrian gear

                      Dutch trousers! Drents-born entrepreneur finds success in Canada with low-price equestrian gear

                      Could you Meet Your Future in the Digital World? Online career event for Internationals going live in February

                      Could you Meet Your Future in the Digital World? Online career event for Internationals going live in February

                      The Northern Times’ guide for learning Dutch in the North

                      The Northern Times’ guide for learning Dutch in the North

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                      From Groningen to Guangzhou, gin brand launches in China

                      From Groningen to Guangzhou, gin brand launches in China

                      The Northern Times by The Northern Times
                      August 19, 2020
                      in Food & Drinks
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                      Groningen’s most famous beverage producer, Hooghoudt, enters the Chinese market with new gin brands

                      Hooghoudt is entering the Chinese market after 132 years with its new RAW Genever, Aged 5 years and Sweet Spiced Genever lines. Hooghoudt says that it is entering a market that is open to innovation and at the same time values tradition, reports the Groninger Ondernemers Courant.

                      Hooghoudt’s distribution in China will be handled by Dumilco, a Dutch export company specialising in the sale of luxury products, based in Amsterdam and Fuzhou. Hooghoudt will be available in shops as well as in a select number of bars.

                      Arno Donkersloot, the managing director at Hooghoudt says: “The first reactions are very positive. The Chinese have fewer preconceptions about gin. They see our RAW Genever and understand that this is a precursor to gin, instead of having benchmarks like young and old gin in their heads. We can say that our new line of gins resonate very well abroad. Hooghoudt is ready to conquer the world. ”

                      Eric van der Ven, General Manager at Dumilco says: “In China, the demand for Dutch brands with a rich history is high. We are very proud to bring a product with a rich history to China with Hooghoudt. A completely new product for the Chinese with a beautiful appearance. With our expertise, large network and traditional Chinese operation, we can flawlessly make the translation and bring Hooghoudt to the Chinese consumer in the right way. ”

                      Jenever has a rich history within the Netherlands, but also beyond. It was introduced to England by Dutch monarchs – after which the British turned it into gin. In the US, gin was popular before prohibition. In recent years, gin has been taken up by a whole new generation- though the best is still made in London.

                      Hooghoudt’s new line is now available in more and more countries, including France as well as China. Other countries to follow soon are Greece, Australia, Germany, Spain, America and Great Britain.

                      Image via Wikimedia user Michiel Verbeek. License here. 

                      Tags: ChinaExportginHooghoudtjenever
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